Helio lowers price on unlimited rate plans
Is this a sign of things to come? Following on luxury MVNO Voce’s abrupt (and unethical) bankruptcy , Helio has just lowered the price of their unlimited rate plans. The Helio unlimited plan offers unlimited voice minutes, data, and SMS text messages for a new, low price of $99. The price has been slashed from the previous $145 price point, and the new price seems to be a limited affair. The new $99 Helio unlimited plan doesn’t allow device-tethering, but hey, it’s still a good deal for heavy-talkers/data-consumers. Now, what does this price-cut mean for Helio? One way to look at it is that Helio is just trying to expand its customer-base by playing around with rate-plan prices. On the other hand, Helio may be hurting for more customers. When carriers find themselves short on subscribers (and cash), they generally slash prices - which is exactly what Voce kept doing before their network went dark a couple days ago. After all, Helio has to make sure it puts that fresh $70 cash infusion to good use. Helio --- Related Articles at IntoMobile:
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